Website Rebranding Adventure: From MVZ to Body Euphoria
Our Rebranding Adventure: From MVZ to Body Euphoria Hey there! I'm Kevin Williams, a digital marketing old-timer with a 20-year run in the game, and I want to share our journey of rebranding and marketing our family business, Body Euphoria Massage Therapy on the internet. My partner, Madison VanZwieten, and I are diving headfirst into this adventure, and let me tell you, it’s been a wild ride so far! Madison is the founder of Body Euphoria Massage Therapy. She is a Licensed Massage Therapist in Illinois. So, we had originally launched as MVZ Massage Therapy in May 2023 and are re-branding to Body Euphoria Massage Therapy in late 2023. We'll share the steps along the way in this re-branding and online business journey! Follow us and stay connected! The Starting Brand Wasn't Quite Right - MVZ Massage Therapy It all started with MVZ Massage Therapy. We were going for a more upscale spa vibe, and we designed brand elements and a design feel that was more like that, crafting a